Including Product Items

You can also add product specific tracking to Talkable which will let your customers share specific items that they’ve purchased. Customer shares with products have higher click through and conversion rates.

Below is an example with product items passed along with purchase data (notice FOR loop):

<!-- Begin Talkable integration code -->
<script>
  window._talkableq = window._talkableq || [];
  var _talkable_purchase_items = [];

  // Start for loop
  _talkable_purchase_items.push({
    product_id: '', // Required — Item Product ID. Example: 'sku0001'
    price: '', // Required — Item Unit Price. Example: '199.00'
    quantity: '', // Required — Item Quantity. Example: '1'
    title: '', // Optional — Name of product. Example: 'Product Name'
    url: '', // Optional — URL for product. Example: 'http://www.store.com/product1'
    image_url: '' // Optional — URL for product image. Example: 'http://www.store.com/product1/image.jpg'
  });
  // End for loop

  var _talkable_data = {
    purchase: {
      order_number: '', // Required - Unique order number. Example: '100011'
      subtotal: '', // Required - Order subtotal (pre-tax, post-discount). Example: '23.97'
      coupon_code: '', // Coupon code that was used at checkout (pass multiple as an array). Example: 'SAVE20'
      currency_iso_code: '', // Required for multi-currency sites. Example: 'USD'
      shipping_zip: '', // Used for fraud protection by address. Example: '02222'
      shipping_address: '', // Full address of the order, make sure to strictly follow a format: 'Apt #, Street address, City, State, ZIP, Country'
      items: _talkable_purchase_items // Cart items declared in the example above
      segment1: '', // Segment 1: Represents custom segment (e.g., location, age group, source channel, platform, gender, interests).
      segment2: '', // Segment 2: Represents custom segment (e.g., location, age group, source channel, platform, gender, interests).
      segment3: '', // Segment 3: Represents custom segment (e.g., location, age group, source channel, platform, gender, interests).
    },
    customer: {
      email: '', // Required - Email of the customer who issued a purchase. Example: 'customer@example.com'
      traffic_source: '', // The source of the traffic driven to the campaign. Example: 'facebook'
      phone_optin: false, // Indicates whether the customer has provided consent for phone opt-in. The value should be boolean. If set to true, a valid phone number must be provided.
      email_optin: false // Indicates whether the customer has provided consent for email opt-in. The value should be boolean.
    }
  };

  window._talkableq.push(['register_purchase', _talkable_data]); // Pass data to Talkable and show Post Purchase campaign as a result
</script>
<!-- End Talkable integration code -->

Note

All product items are included into Purchase details inside Purchases report. This information is helpful for debugging.